Goal: Update site architecture, CMS, design, and content for a better, more thoughtful, user experience.
My Role: ACD, UX and UI strategy; Support for content strategy
Designer/Developer: William Dale and Matt Ferguson
Social Media Promotions
MSN, Leader of the Now Trivia: In an effort to increase traffic to their Facebook page MSN asked us to create a current events quiz with leaderboard, bonus questions, and prizes. Role: Senior Visual Design/Art Director
Crayola, Pop Art Pixies: Introducing the new Pop Art Pixies product, this promotional Facebook page was part of an omnichannel effort. Role: Senior Visual Design/Art Director
Clorox Green Works, Green It Yourself: Increase purchases of the Green Works products by educating users about the products through videos, prizes, and other interactions on social media. Role: Senior Visual Design/Art Director
Black's Smokehouse: Smokehouse located in Seneca, SC
Skaffl: iPad app for use in K-12, themed after scaffolding education theory
72 hours to Key West: Annual fundraising cycling ride to Key West, FL
Rubber Soul: Brewery located in Salisbury, MD
BangTap: Social Media, SEO and Analytics group with a focus on beers, bars, and breweries
Miles' Warriors: Team that raises money and awareness for Hydrocephalus research
Chop Chop/EAT: Foodie Blog
Lucky Duck Miracle Derby: Rubber Ducky Derby to raise money for the Children's Miracle Network
Agency: SCAD, Graduate Student
Client: Long's Horseradish
Role: Concept, Art Direction, Copywriting, Illustration
Awards: One Show Pencil Silver for Package Design
I'm a volunteer "Buffalo" for the Little Buffalo Festival who also happens to work at a very generous company who helped me to create this pro-bono promotional video for the festival's 30th anniversary year.
My Role: Art Director Editor: Kris Zajac Producer: Kevin Knezic Copywriter: Beau Faulkner Awards: Bronze Telly
Little Buffalo Festival 30th Anniversary
Wood burn longboard: Some side work I was able to do for fun when I didn't have kiddos.